by Lynn Lewis | Law Firm Search Engine Optimization
Link schemes place unnatural hyperlinks in web content to try to manipulate search engine rankings. These links can damage website credibility and result in penalties from search engines like Google, so it’s critical that attorneys and law firms know about the...
by Heather Kane | Law Firm Marketing Ethics
Law firms that lack a digital marketing strategy and do not publish informational content online are missing a valuable opportunity to attract and engage potential clients, according to the American Bar Association’s (ABA’s) TECHREPORT 2018. Those who employ effective...