Legal Marketing Consulting, Strategy, and Planning
Law firms of all sizes, from small solo practices to large firms with in-house marketing departments, can benefit from the knowledge, insights, and tools offered by experienced law firm marketing consultants. At TOPDOG Legal Marketing, we provide legal marketing consulting, strategy, and planning that is customized to your law firm’s current position, goals, and preferences.
Meet Your Business Goals with Legal Marketing Consulting, Strategy, and Planning
At TOPDOG, our goal is always to provide legal marketing services that fit your law firm, helping you stand out in a crowded field and ever-changing market.
Whether you need a full legal marketing plan and a team to implement it, guidance and assistance in a particular area, or something in between, TOPDOG’s law firm marketing consultants will work with you to craft a strategy that helps you “get found” online.
Our Legal Marketing Services
Evaluate. Create. Optimize. Promote. Repeat. This is the full-circle legal marketing framework we use at TOPDOG to assess your law firm’s current status and goals, develop plans and content to reach them, leverage search engine optimization (SEO), and put your firm in front of the audience you wish to reach.
These are some of the legal marketing services we provide to help your law firm reach its business development goals:
Website, link, and technical audits and assessments
Ranking and traffic analysis and measurement with Google Analytics, Google Search Console, and specialized SEO tools
Practice group and competitor analysis
Website design and maintenance
Content creation, including web pages, blogs, articles, newsletters, infographics, and materials for presentations
Social media services
Search engine optimization
Search engine profile creation, optimization, and maintenance
Local and legal directory listing management
Linkbuilding, maintenance, and repair
Online content promotion
Paid advertising, including Google Ads, Microsoft Advertising, and social media ads
Press release creation, optimization, and distribution
Story and speaking pitches
Outreach and thought-leadership development
What Separates Our Law Firm Marketing Consultants from the Pack?
At TOPDOG, we want to help you grow the legal practice you want. Serving law firms, attorneys, and legal professionals, we apply our knowledge of the legal, digital marketing, and online publishing industries to the advantage of our clients. These clients work directly with our attorney-led team of law firm marketing consultants and specialists, who know how to tailor a range of strategies to create legal marketing plans that best serve our clients’ needs and interests.