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Law Firm Website Content: Quality Is King

Law Firm Website Content: Quality Is King

by Lynn Lewis | Law Firm Web Content

Law firms and attorneys who want to attract new clients must stay competitive online. One of the essential ways to develop an effective online presence is to generate high-quality law firm website content that appeals to search engines and provides value to people. As...
Do You Need a More Effective Law Firm Website?

Do You Need a More Effective Law Firm Website?

by Krista Duncan Black | Law Firm Web Content

Co-authored by paralegal intern Maureen T. Oldenburg. It’s the 21st century. Everyone has a website—from state government to the local café. Your law firm has a website too, but it’s not generating leads. Should you give up and delete it? Of course not! Here are some...
Law Firm Web Content Done Right

Law Firm Web Content Done Right

by Krista Duncan Black | Law Firm Web Content

How long do you read before you give up on a book or an article? A few pages? One paragraph? Just as people abandon printed material, they leave web content—and fast. In fact, the Nielsen Norman Group reports that the “average page visit lasts a little less than...
Writing for the Web vs. Print: Adapt to Survive and Thrive

Writing for the Web vs. Print: Adapt to Survive and Thrive

by Heather Kane | Law Firm Web Content

Many writers may assume there’s no difference between writing for the web vs. print, but they would be wrong. As people and businesses turn to digital media, writers who continue to work as they had when writing for print media struggle to find the same level of...
Attorneys as Content Writers: J.D. Required?

Attorneys as Content Writers: J.D. Required?

by Krista Duncan Black | Law Firm Web Content

Does Your Law Firm Really Need an Attorney Legal Content Writer? It’s a mistake to think that any writer can write effective legal content. If you want leads that convert, it’s critical to work with someone who can explain how you help potential clients with problems...

Recent Posts

  • Why Law Firms Should Avoid Black Hat Link Building
  • TOPDOG’s Heather Kane Earns Professional Certified Marketer Credentials
  • Nathan Chase of AZ Legal Marketing Team Completes Google Certifications
  • Law Firm Website Content: Quality Is King
  • Lynn Kessler Promoted to Production Specialist at TOPDOG Legal Marketing, LLC

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