by Lynn Lewis | Law Firm Search Engine Optimization
A client recently reached out to our legal marketing team with a question. He received an email from the owner of a law firm in a different state, proposing a blog and link exchange. The owner, also an attorney, said the exchange would be mutually beneficial and is a... 
by Lynn Lewis | Law Firm Web Content
Creating and maintaining a presence online is essential in modern legal marketing. Research has confirmed that most people turn to the Internet for answers to legal questions and information about legal services; they also research attorneys and law firms online after... 
by Lynn Lewis | Law Firm Digital Marketing Planning
It’s a common question for law firm owners, administrators, and attorneys: should you hire (or assign) in-house staff to manage your marketing needs and goals or work with a law firm marketing agency? Determining which is a better fit—in-house or outsourced marketing... 
by Lynn Lewis | LinkedIn for Lawyers
LinkedIn® Corporation provides one of the most versatile networking and marketing tools available. This business networking platform helps legal professionals showcase their experience and qualifications for potential clients and referral sources alike. Indeed, 94... 
by Lynn Lewis | Law Firm Search Engine Optimization, Law Firm Website Maintenance
Links serve an important purpose in connecting online content to other relevant sources and information. They are also an important element in search engine optimization (SEO). The quality of links to and from your law firm website can boost your online presence and...