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Proprietary Legal Marketing Platforms: Who Owns Your Content?

Proprietary Legal Marketing Platforms: Who Owns Your Content?

by Lynn Lewis | Law Firm Digital Marketing

The legal marketing industry is flush with companies offering services that are either built or rely heavily on proprietary technology and platforms offered exclusively to their law firm clients. This is all fine, in theory. But for law firms, choosing a web hosting...
Why Law Firms Should Avoid Black Hat Link Building

Why Law Firms Should Avoid Black Hat Link Building

by Lynn Lewis | Law Firm Search Engine Optimization

Magic can be fun. We all love an illusion that defies the laws of reality. However, when it comes to search engine optimization (SEO) for law firms, it is critical to know if you can trust what you see. Specifically, some law firm marketing agencies may lead you to...
TOPDOG’s Heather Kane Earns Professional Certified Marketer Credentials

TOPDOG’s Heather Kane Earns Professional Certified Marketer Credentials

by Lynn Lewis | Law Firm Press Releases

Heather Banner Kane, an attorney and Legal Content Director at TOPDOG Legal Marketing, LLC, has earned two of the top digital marketing certifications in the US: Certified Digital Marketing Professional (CDMP) and Professional Certified Marketer (PCM) in Digital...
Nathan Chase of AZ Legal Marketing Team Completes Google Certifications

Nathan Chase of AZ Legal Marketing Team Completes Google Certifications

by Lynn Lewis | Law Firm Press Releases

Nathan Chase, a member of the TOPDOG Legal Marketing team, has expanded his skills as a Google online advertising professional. Having completed the Google Ads Search Certification, Google Ads Measurement Certification, and Google Analytics Individual Qualification,...
Law Firm Website Content: Quality Is King

Law Firm Website Content: Quality Is King

by Lynn Lewis | Law Firm Web Content

Law firms and attorneys who want to attract new clients must stay competitive online. One of the essential ways to develop an effective online presence is to generate high-quality law firm website content that appeals to search engines and provides value to people. As...
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Recent Posts

  • Proprietary Legal Marketing Platforms: Who Owns Your Content?
  • Why Law Firms Should Avoid Black Hat Link Building
  • TOPDOG’s Heather Kane Earns Professional Certified Marketer Credentials
  • Nathan Chase of AZ Legal Marketing Team Completes Google Certifications
  • Law Firm Website Content: Quality Is King

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