by Lynn Lewis | Law Firm Search Engine Optimization, Law Firm Website Maintenance
Links serve an important purpose in connecting online content to other relevant sources and information. They are also an important element in search engine optimization (SEO). The quality of links to and from your law firm website can boost your online presence and...
by Lynn Lewis | Law Firm Search Engine Optimization
Link schemes place unnatural hyperlinks in web content to try to manipulate search engine rankings. These links can damage website credibility and result in penalties from search engines like Google, so it’s critical that attorneys and law firms know about the...
by Lynn Lewis | Law Firm Web Content
The legal marketing industry is flush with companies offering services that are either built or rely heavily on proprietary technology and platforms offered exclusively to their law firm clients. This is all fine, in theory. But for law firms, choosing a web hosting...
by Lynn Lewis | Law Firm Search Engine Optimization
Magic can be fun. We all love an illusion that defies the laws of reality. However, when it comes to search engine optimization (SEO) for law firms, it is critical to know if you can trust what you see. Specifically, some law firm marketing agencies may lead you to...
by Lynn Lewis | TOPDOG Announcements and Press Releases
Heather Banner Kane, an attorney and Legal Content Director at TOPDOG Legal Marketing, LLC, has earned two of the top digital marketing certifications in the US: Certified Digital Marketing Professional (CDMP) and Professional Certified Marketer (PCM) in Digital...