by Krista Duncan Black | Law Firm Digital Marketing
No law firm marketing plan should look exactly like another. To find the right law firm marketing strategies for your firm, you need to consider many factors. Some of the most important decisions regard how you wish to promote your brand, website, and content. Here...
by Krista Duncan Black | Law Firm Search Engine Optimization
Asking the Right Questions about Law Firm Websites and SEO This blog is the third in a series of four that aims to answer vital questions law firms ask about legal marketing. The first blog answered questions regarding legal marketing evaluation of law firm web...
by Krista Duncan Black | Law Firm Digital Marketing
Should I have a blog?Does anyone actually read legal newsletters?Do potential clients visit attorney biographies online? There are more than six billion indexed pages on the Internet. And despite efforts to digitize business processes and communications, a lot of...
by Krista Duncan Black | Law Firm Digital Marketing
Why aren’t people visiting my website?Should I have a blog?How much should a law firm spend on marketing?Do people really read law firm newsletters?How much do law firm ads cost on Google? Do they work? If you are responsible for marketing your firm or practice, these...
by Krista Duncan Black | Law Firm Search Engine Optimization
How Did You Find TOPDOG? A few potential clients find us through printed materials or client referrals, but the far majority of people who visit the TOPDOG Legal Marketing website find us online because we are effective law firm SEO content writers. What search terms...